Essay about My Philosophy on Education - 1462 Words

My Philosophy on Education â€Å"Wake up! It’s time to get ready for school.† I loved those words as a child but grew to hate them as a teen. As a child, school consisted of hands-on activities, mingling with others, and enticing lessons. As a teen, school consisted of being forced to remain seated, reading a chapter, answering the questions at the end of the chapter, and completing a worksheet. I found school to be boring and excessively routine. Therefore, I never aspired to be a teacher. I cringed at the thought of that routine! After graduating from college with a degree in recreation and spending ten years in wonderful jobs that always led me back to children, like working at a child-care center for the abused, a childrens†¦show more content†¦Along with the help of the learning community such as parents or other family contacts, other teachers, events and activities, we need to discover what sparks each child and help him in his development. This includes determining his learning style whether it’s auditory where he learns by hearing, visual where he learns by seeing, or kinesthetic where he learns by doing, or a mixture of the three. This also includes determining for each child what Howard Gardner calls Multiple Intelligence. While I wouldn’t necessarily label learning styles so specifically for the fear of omitting one or failing to recognize others, I do agree with Gardners’ concepts and agree that we can determine and offer learning through linguistic, mathematical, musical, kinesthetic, spatial, interpersonal, intrapersonal, naturalist, or other abilities. I so believe in re-enforcers. I hesitate to refer to it as â€Å"conditioning† as did mid-twentieth researchers Ivan Pavlov and BF Skinner because of the connotations of brain washing, altering, or influencing but I do believe that positive reinforcement is key for students and teachers. In many schools where I’ve substituted, teachers spend an excessive amount of time reprimanding students who are misbehaving. Rather, I believe in proximity control, approaching the student but continuing to teach.Show MoreRelatedMy Philosophy On The Philosophy Of Education844 Words   |  4 PagesIn mathematics, as in life, everything must be brought to the simplest of terms. I base my teaching philosophy on the foundation that every student is capable of learning mathematics. I will strive, as a teacher, to ensure that my students are able to have a strong foundation of mathematical skills when they leave my classroom. Some students believe that they are not mathematically gifted ; therefore, incapable of learning mathematics. I believe to the contrary, all students with motivation, sustainedRead MoreMy Philosophy On Philosophy Of Education852 Words   |  4 PagesMy Philosophy of Education My philosophy of education is founded on a belief that all students have a desire to learn and to feel accepted. Learning takes place when students are able to have their specific needs meet inside the classroom, to feel accepted in the environment, and find the learning to be meaningful. I believe that before learning can take place a proper educational environment must be present inside the classroom. In order to make any classroom work I believe you need meet three criteriaRead MoreMy Philosophy Of Education As A Education864 Words   |  4 Pagesdifferent philosophy of education, and what purpose education serves in a child’s life. The five philosophies of education that we recognize are: Essentialism, Perennialism, Progressivism, Social Reconstructionism, and Existentialism. I would most recognize my philosophy of education as Essentialism. Essentialism has been a dominant influence in American education since World War II. It focuses on core curriculum of traditional academic topics. I believe that the purpose of education is teachingRead MoreMy Philosophy of Education824 Words   |  4 Pages13 February 2011 My Philosophy of Education I believe that progressivism educational philosophy most closely matches my educational ideals. In my opinion based on the progressivism educational philosophy, the purpose of education is to enable students to learn useful knowledge that has meaning to them in the future. Thus, the most useful education for students is the skill of â€Å"learning how to learn†. When students understand the methodsRead MoreMy Philosophy Of Education And Education1038 Words   |  5 PagesMy Philosophy of Education When trying coming up with a personal philosophy of education, I had to ask myself what the purpose of education is. To me, the purpose of education is to teach students knowledge that is needed to make it through school and to succeed in the world after graduation. Anyone can go into teaching, but not every teacher can teach. Teachers go above and beyond to introduce methods, philosophies, and strategies to help their students learn, as well as, retain the informationRead MoreMy Education Philosophy 1511 Words   |  6 PagesPersonal Mission Statement Education is the imparting and acquiring of knowledge and skills through teaching and learning. As an educator, my personal mission statement is to master my subject area in order to serve as a role model for my students thereby producing students who thoroughly understand the subject matter, and who develop holistically. In order to achieve this goal I must have a set education philosophy with a strong Christian worldview. I must also have a general understanding of theRead MoreMy Philosophy Of Education1056 Words   |  5 PagesPhilosophy of Student Engagement My philosophy of education is that every child should receive high quality education that is inclusive, relevant and meaningful to their life. I am a firm believer of making pedagogy relatable to my students. My vision is driven by my personal experiences with the American school system. I was what is thought of as â€Å"A child at risk†. I am an immigrant, black, Muslim student. My life is transactional as I am a part of multiple marginalized groups. Most of my teachersRead MoreMy Philosophy Of Education And Education864 Words   |  4 PagesPhilosophy of Education Children are the future and their education is the key to our society’s success. When considering this, I realize I have an immense responsibility as an educator. The main focuses of my teaching are active learning, building character within students, and providing meaningful curriculum. I want to create a comfortable setting where every student feels safe to learn. In many ways, my philosophy agrees with the holistic approach to education. I feel this challenges the studentRead MoreMy Philosophy on Education814 Words   |  3 PagesMy Philosophy of Education I think when I made the decision to become a teacher I was not thinking the seriousness of this decision. When we become teachers we also become the molder that will shape our student to be successful in life. But when you decide to become a teacher in a Christian school you are not only shaping this student to be successful in life but we are also shaping their Christian mind to do things with a feeling knowing that they are shape and where made by the image of GodRead MoreMy Philosophy Of Education1015 Words   |  5 Pagesimmediately sparked my interest in becoming an educator and share my personal beliefs on the important aspects of education. In addition to this, I will present various traits I believe are essential and critical for teachers to successfully fulfill their role as an educator. During my elementary years, I developed an urge to frequently ask many questions during the school day. Being able to question anything was astonishing to me. This was because my parents were unable to answer my questions and help

Unmanned Aircraft Systems ( Uas ) - 1216 Words

Unmanned aircraft systems (UAS) have become a quickly growing part of the aviation community over the last five to ten years. More and more of these aircraft are flying in the National Airspace System (NAS) with each passing year, without any set rules governing their operation. With the growing population of UAS in the NAS, for military, civil, and commercial use, the need for regulation is becoming increasingly obvious. How to regulate this type of aircraft is no simple task. Taking into consideration the many factors of these aircraft such as size, purpose, who is using them, and location of use, it is difficult to determine what regulation is required. That is the task that has been set before the Federal Aviation Administration (FAA). To determine what type of regulation is needed to integrate and ensure the safe operation of UAS in the NAS since the skies that they share are shared with manned aircraft. Integration of UAS into the NAS Since the first flight of Orville and Wilbur Wright’s aircraft at Kitty Hawk, the development of new aircraft types and technology in these and existing aircraft has moved along at a quick and steady pace. Moreover, since 1903, aircraft limits continually have been pushed and surpassed. Aircraft now fly higher, faster, farther and carry more cargo or passengers than ever before. Nevertheless, it would only seem logical the next step in aviation evolution is removal of the human factor in flight. Unmanned aircraft systems (UAS) haveShow MoreRelatedAn Unmanned Aircraft System ( Uas )1691 Words   |  7 Pagesthe public safe. With so many people in such a large area, it can become difficult to for officers monitor everything. One possible answer to the human problem of not being able to be everywhere at once includes an inhuman object. An unmanned aircraft system (UAS) or a â€Å"drone† equipped with a surveillance camera can provide an aerial view of the crowd without disrupting the normal activities of the event. According to Koerner (2015), a drone can potentially provide an inexpensive alternative toRead MoreUnmanned Aircraft System Essay720 Words   |  3 PagesUnmanned Aircraft Systems are constantly evolving. The latest developments in UAS include features that can be abused by operators, such as anti-drone technologies, or that can increase the risk of accidents and unsafe incidents. This area of UAS use is expected to evolve for the foreseeable future. Local Economy Wolfton’s economy is largely based on the technology sector. The use of drones for hobby and recreational purposes allows individuals to familiarize themselves with this exciting new technologyRead MoreEssay about Laws Governing Unmanned Aircraft: A Literature Review1245 Words   |  5 PagesIntroduction Unmanned aircraft systems (UAS) popularly known as â€Å"drones† have a long history dating back to World War I as remote-controlled aerial targets according to Howeth (1963). However, their current role in surveillance is much shorter. Unmanned aircraft are predominantly used by military in the roles of surveillance and precision strikes. Advancements within the military UAS programs and the signing of FAA Modernization and Reform Act of 2012, has facilitated the necessity to formulate aRead MoreVisual Line Of Sight Operations1476 Words   |  6 Pagesoperations (BVLOS) to unmanned aerospace systems. The added applications of beyond the visual line of sight operations are search and rescue operations, package deliveries, border patrol inspections, and environmental research (Karpowicz, 2016). The creators of Skylight believe the new UTM system will revolutionize UAS operations and drastically increase UAS applications (Karpowicz, 2016). Figure 5. â€Å"NASA’s concept for a possible UTM system would safely manage diverse UAS operations in the airspaceRead MoreCase Analysis : Training Requirements For United States Navy1280 Words   |  6 PagesStates Navy (USN) MQ-4C Triton Unmanned Aircraft System (UAS) Operators Summary The MQ-4C Triton Unmanned Aircraft System (UAS), previously known as the Broad Area Maritime Surveillance (BAMS), is a major defense acquisition program (MDAP) based on the United States Air Force (USAF) high-altitude, long-endurance (HALE) RQ-4B Global Hawk (Cohn Harrison, 2014; Department of Defense [DoD], 2013; Naval Air Systems Command [NAVAIR], 2014). The program â€Å"†¦entered System Development and DemonstrationRead MoreVtol UA Case Study998 Words   |  4 Pagesconcept of unmanned VTOL use is still in its infancy. Several studies and proof of concept papers have been published to support VTOL UAS operation in both military and civilian applications. Manufactures are starting to take notice of this research and are beginning to design, engineer, and build traditional and similar hybrid configurations; however, quadcopter and fixed-wing sUAS continue to dominate the market. In 2017 the U.S. Navy Program Executive Office for strike weapons and unmanned aviationRead MoreCollisions on the ground are of grave importance as well. A MQ-1C UAV pilot undergoing training1200 Words   |  5 Pagesits vehicle and ground control packages (Brodeur, 2012). An increased traffic flow of both manned and unmanned aircraft will most definitely increase the probability of collision in the air as well as on the ground. This can lead to human casualties and injuries. In order to fortify safety of use new technologies must be designed, tested, and integrated into the current and future UAV systems. The realization is UAVs will encounter on average at least one hundred thousand aviation flights on aRead MoreThe Northrop Grumman Mq 4c Triton Unmanned Aircraft System1161 Words   |  5 PagesThe Northrop Grumman MQ-4C Triton unmanned aircraft system (UAS) is a maritime variant of the Air Force’s high-altitude long-endurance (HALE) RQ-4B Global Hawk (Government Accountability Office [GAO], 2015). The Triton, previously known as the Broad Area Maritime Surveillance (BAMS) UAS, is a component of the Maritime Patrol Reconnaissance Force (MPRF) family of systems (Naval Air Systems Command [NAVAIR], 2014). It â€Å"†¦is intended to pr ovide persistent maritime intelligence, surveillance, and reconnaissanceRead MoreA Report On Flight Training1026 Words   |  5 Pagesmilitary aviator training and is an important training tool for safely teaching flying skills in a controlled environment that is normally too dangerous, or costly to acquire through the use of an actual aircraft. The U.S. Air Force and Army typically use simulators to safely train new Unmanned Aerial Vehicle (UAV) operators on critical tasks performed for proficiency and certification without the use of costly flyable aviation resources. Research has discovered there is a lack of conventional standardizedRead MoreAira Case Study784 Words   |  4 Pagesof a classification system for persons issued sUAS air carrier certificates. †¢ Spectrum Usage – Allows drones to use spectrum for wireless control purposes if permitted by the FCC and FAA. With respect to licensed frequencies, they also must have the consent of spectrum licensees †¢ Collegiate Training Initiative program for UAS – The FAA must create a Collegiate Training Initiative program to help prepare college students for careers involved UAS. †¢ University use of UAS – Streamlines the approval

Nuclear Power Problem or Solution Free Essays

string(302) " successfully dealt with and that said, this leaves all reactors that followed looking toward a solution and the prediction of over a 100,000 metric tons of waste by 2035 that needs to be completely isolated from the environment for tens or even hundreds of thousands of years because it is so deadly\." Nuclear power is complicated. A nuclear power plant provides energy that does not contribute to global warming. Climate concerns have seen a rise in the construction of new reactors to address growing demands of electricity worldwide. We will write a custom essay sample on Nuclear Power: Problem or Solution or any similar topic only for you Order Now Currently the United States and Canada receive 20% of their electric power from nuclear plants. The rest of the world is at 6% but rising. The benefits drive the nuclear energy movement and continue to do so and the proponents of nuclear power see this as an indispensable solution in reducing the consumption of conflict-ridden fossil fuels. Opponents of nuclear power also make a strong case citing cost, safety and justified global concern of waste storage and the potential for nuclear weapons in areas where terrorism is a major concern. These plants provide the uranium and plutonium regarded as critical components of nuclear weapons. This will be discussed in depth in this paper. This paper will also detail the benefits and detriments of the future growth of nuclear power plants across the globe. The first uses of nuclear technology were the bombs dropped in Japan in the 1940’s. In the 1950’s physicists and engineers harnessed this power and presented it as a less costly and an alternative form of energy. Nuclear power plants were built with an eye to safety; this was the main concern early on. The 103 reactors in the U. S. today supply 25% more electricity than 109 reactors did a decade ago. This has been achieved through improvements in management, reliability and productivity. In 2010, Taking Sides, Clashing Views on Environmental Issues states that favorability to nuclear energy was running at 67% of Americans in favor of using this technology. The gap of people against this was closing. These companies were being seen as valuable and all operating licenses were being renewed. Impressive gains in output and reliability at many nuclear power plants have the industry looking to build more plants. Nuclear power is being accepted as the core strength of the U. S. electric supply. And in this â€Å"green† era, nuclear is seen as the main source of assisting the U. S. in meeting clean air goals. The Clean Air Act of 1970 set out to improve air quality and nuclear power plants are credited as one big reason that compliance was met. Electric vehicles and hybrid electric vehicles are becoming more in demand and the clean electricity from nuclear power is driving policymakers to continue to support nuclear technology. These vehicles reduce carbon emissions, noise, maintenance and reduced oil usage and reliance on foreign oil. Clean energy is paramount to a sustainable development globally. As the population continues to grow, the demand for energy increases and harnessing wind and solar should increase because they are good options and do not contribute directly to air or water pollution. These renewable fuels contribute in a positive way to a sustainable world but they just don’t produce enough electricity yet, they are considered good alternate options in conjunction with nuclear energy. The nuclear age started with the thought of this form of generating electricity being less costly. That did not prove to be the case, in the beginning, but today nuclear energy is once again being heralded as a value proposition. The volume of electricity that can be produced and done so in a clean and safe way is looked at as a way to provide environmental attributes and price stability. The Department of Energy’s Nuclear Power of 2010 program created a partnership between government and industry and ensured adequate funding for the building of new plants. The planned investment was $650 million dollars over several years and assists with the need of program stability and resources necessary to ensure future viability. The U. S. faces an imminent energy crisis and even though electric power is only 3 to 4 % of our gross domestic product, the other 96 or 97% depends on that to fuel our $11 trillion dollar economy. Nuclear energy will remain a front runner because of the reliable and continuous source of energy it provides and it allows us, as a nation, to lead the world in decreasing our dependence on fossil fuels. Coal is abundant across many parts of the globe but contributes to global warming (there is research and development in developing a â€Å"clean† coal and this has been proven viable but bringing it to market at a competitive price has not happened). Natural gas is also fairly abundant but unsustainable in power generation and makes little sense. This being said enhances the argument for nuclear energy plants to assume that the future plants being built will continue to grow worldwide and that as this continues, the industry will strive to address cost and bolster safety. The other side of this issue sheds a different light on the same subject. The expense of nuclear energy is measured differently. Financial expense is a factor but fear is the most major concern. Nuclear energy has no pollution or emissions but the by-products of the process namely waste, and how it is stored, transported and discarded is regarded by many as the downside of nuclear energy. The safety of power plants was the original concern but as these expanded across our country and the world, the waste has come to be a mightier concern from the holding and containing in plants, to the transporting over highways and ultimately the storage of these toxic materials, with a half-life of a thousand years. The potential harm of radioactive waste is to humans, wildlife and the environment. This waste contains plutonium, uranium and other elements along with parts of atoms. Nuclear waste needs to decay following a cooling process. Even after the waste has been out of the reactor for 10 years, a human coming within a meter of it would die in three minutes. Waste from the first generation of reactors has not been successfully dealt with and that said, this leaves all reactors that followed looking toward a solution and the prediction of over a 100,000 metric tons of waste by 2035 that needs to be completely isolated from the environment for tens or even hundreds of thousands of years because it is so deadly. You read "Nuclear Power: Problem or Solution" in category "Papers" Sendai, Japan had an 8. 9 earthquake on March 11, 2011 that was followed by a tsunami of immense proportions. There was a nuclear power plant in operation called Fukushima-Daiichi that continues to be in the news more than six weeks after the disasters and the story continues to unfold. The first thing to point out, in fairness, is that these were unlike Three Mile Island and Chernobyl because the problems that resulted were not the result of human error. The built in safety measures detecting an earthquake worked and as soon as the quake was detected, the plant started an automated, preprogrammed shut down and all the safety elements were working to achieve a cooling and treatment of the decay heat. Diesel generators provide the power to drive the pumps for the water coolant necessary to circulate through the reactors, removing the decay heat but when the tsunami hit, the diesel generators that were necessary to provide power necessary for the pumps was lost. There were other backup systems but they too were lost and the fear of melt down and radiation being spewed into the atmosphere ensued. Heat removal could have continued indefinitely if there was power but that was not the case due to the tsunami. Radiation levels are high and more than 6,000 families in surrounding cities have been told to leave the area. Minor traces of the radiation were found in the drinking water in my state, Massachusetts and this drives home the point of how small our world has become and why we all need to be better informed of the world around us. Radiation and its side effects are nasty and can take years to manifest illness and cancers. There are also some discrepancies on how much area should be evacuated and there are many varying reports. The U. S. cientists seem to share a common number of 50+ miles, Japan is saying 12. The Fukushima-Daiichi nuclear plant problems echo most people’s concerns about nuclear safety and have started a concentrated look at nuclear power plants that are built in earthquake prone areas. This concern has spread to Germany where more than 60,000 protestors have been assembling outside the major nuclear plants in that area. The IAEA (International Atomic Energy Age ncy) is trying to assure people around the world that new safeties were already on the drawing board addressing issues like the one in Japan. Nuclear energy had been enjoying resurgence with relative calm before the tragedy in Japan. India and China had a plan to add a thousand new nuclear sites in the next two decades. Japan nuclear facilities have withstood many earthquakes; the tsunami is what brought this one down. Opponents are still focused on the long term and the storage, handling, transporting and long term storage of the hazardous waste that is a lethal by-product of nuclear energy. The following is from www. wagingpeace. org and states the risks in a succinct way: ?Nuclear Waste ?Nuclear waste is produced in many different ways. There are wastes produced in the reactor core, wastes created as a result of radioactive contamination, and wastes produced as a byproduct of uranium mining, refining, and enrichment. The vast majority of radiation in nuclear waste is given off from spent fuel rods. ?A typical reactor will generate 20 to 30 tons of high-level nuclear waste annually. There is no known way to safely dispose of this waste, which remains dangerously radioactive until it naturally decays. ?The rate of decay of a radioactive isotope is called its half-life, the time in which half the initial amount of atoms present takes to decay. The half-life of Plutonium-239, one particularly lethal component of nuclear waste, is 24,000 years. ?The hazardous life of a radioactive element (the length of time that must elapse before the material is considered safe) is at least 10 half-lives. Therefore, Plutonium-239 will remain hazardous for at least 240,000 years. ?There is a current proposal to dump nuclear waste at Yucca Mountain, Nevada. ?The plan is for Yucca Mountain to hold all of the high level nuclear waste ever produced from every nuclear power plant in the US. However, that would completely fill up the site and not account for future waste. ?Transporting the wastes by truck and rail would be extremely dangerous. ?For a more detailed analysis of the problems of and risks incurred by the plan, see Top Ten Reasons to Oppose the DoE’s Yucca Mountain Plan ?Repository sites in Australia, Argentina, China, southern Africa, and Russia have also been considered. ?Though some countries reprocess nuclear waste (in essence, preparing it to send through the cycle again to create more energy), this process is banned in the U. S. due to increased proliferation risks, as the reprocessed materials can also be used for making bombs. Reprocessing is also not a solution because it just creates additional nuclear waste. ?The best action would be to cease producing nuclear energy (and waste), to leave the existing waste where it is, and to immobilize it. There are a few different methods of waste immobilization. In the vitrification process, waste is combined with glass-forming materials and melted. Once the materials solidify, the waste is trapped inside and can’t easily be released. The final concern for the purpose of this paper goes back to the second to last point from wagingpeace. org. The U. S. is banned from reprocessing nuclear waste because those materials are necessary components when making a bomb. There is a volunteer group called the National Supplies Group (NSG) and they enforce guidelines to members and oversee exports to ensure that the technologies and materials are treated properly and are not being used to contribute to proliferation. The NSG has 46 member states but Israel, India and Pakistan are not among them. This is frightening and makes one question why it is not mandatory to be part of this NSG. It seems that the rules should be the same for each state or country when dealing with nuclear energy and makes one wonder what the IAEA contributes. Nuclear energy is complicated. If I was writing this before the March 11, 2011 disasters in Japan, I would be impressed by how far the industry has evolved. Natural disasters are just that, natural and occurring more and more. The strength of Hurricane Katrina was blamed on global warming and makes me wonder if we had more nuclear energy would the storm have been less severe. I don’t know that I gave a lot of thought to nuclear energy before this course and it seems that many movies I have seen over the years usually involves smuggling of components necessary for use in weapons of mass destruction. It now appears that this is a very real threat and one that needs full worldwide regulation. I think nuclear energy is here to stay and that the growth will be immense to keep up with the population and to decrease emissions. This product is a bit of an enigma to me. It strives to do good but has the potential to create so much evil. Nuclear energy and all it’s by-products are very complicated. How to cite Nuclear Power: Problem or Solution, Papers

Overcoming Misfortunes in Siddhartha Hesse Siddhar Essay Example For Students

Overcoming Misfortunes in Siddhartha Hesse Siddhar Essay tha Essays Overcoming Misfortunes in Siddhartha On page 132 we read Everything that was not suffered to the end and finally concluded, recurred, and the same sorrows were undergone. What does this mean in regards to Siddhartha and any other of the characters in Hesses story? Do you agree with this statement? Explain. This quote is taken from the context of when Siddhartha is crossing the river and he sees his reflection and it looks like his father. This quote refers to a repeating of events. It is illustrated by Brahmin being separated from Siddhartha and Siddhartha being separated from his own son. This parallels the quote in three ways. Taken literally it identifies the father-like-son aspect of the situation. It can be taken as a metaphor for the endlessness of time as well. Taken out of context, this quote identifies that anything that is not followed or completely worked through will continue to exist and it will repeat itself. Siddhartha left his father, Brahmin, at a young age to join the ascetics. Siddhartha is now considering the pain his father must have gone through not seeing his son again. Siddharthas son, too, was separated from his father. Without dealing with this situation, the distance between father and son would never be reconciled. Thus the situation Siddhartha had with Brahmin would be repeated. The quote can also be interpreted as a metaphor for time. Obvious recurrences can be noted in time, suggesting that time repeats itself. Instead of a river, another symbol can be used for time, perhaps a pool. According to this quote, things repeat themselves in time. In a pool objects float around until they finally make their way to the outlet. Events swirling around in time without reconciliation are trapped until they are dealt with. The entire pool makes up all that time is. All the experiences and thoughts of past, present, and future that have not been dismissed all contribute to the whole of time. If the quote stood alone, without the context of Siddharthas reflections on his father and his son, it would state that anything that isnt finished through completion would forever hang in the cloud of time. Every thing that has not suffered to the end If something is not carried on to completion, it will repeat itself until the initiative is taken to finish it. .. .recurred, and the same sorrows were undergone. I can identify with this quote because at time I am prone to over committal. I will devote myself to too many things and I cannot physically complete them all. Thus there is always a shadow of stress and incompletion hanging over my head. This quote is especially effective because it deals with the sorrows that are to be endured until completion is pushed through. In summary, I believe that the quote is a motivating factor for Siddhartha to overcome the incomplete misfortunes of his past. When the undealt with problems of his past are dealt with, he can concentrate on living in the now and not being controlled by his past. Siddhartha realized that he must move forward in time, recognizing his past only as contributing factors to what he is. Siddharthas being encompasses more than just his experiences but also how he is prepared to deal with future situations. .

How do the opening sequences of Dracula and Frankenstein position the audience Essay Example

How do the opening sequences of Dracula and Frankenstein position the audience Essay During the opening sequences of Dracula and Frankenstein, the director positions us very precisely so that we are mentally forced to continue watching.But what makes a good film opening? An opening for a movie has got to interest the watcher enough to continue watching; otherwise the film will be for void. Therefore, it is one of the most important pieces in the movie jigsaw. We are usually captivated to watch on by our curiosity. For example, in the opening of four brothers we are interested to find out what is to happen to the old Mrs. Mercer, who is trapped by two life threatening thugs. Similarly, in Dracula and in Frankenstein we are tipped off with too little which leaves us asking for more. In Dracula we wonder what happens to Dracula after he has drank the blood within the grail. Is this the point where he turns evil? Will he die? Live? Or something else? These are all questions that flutter through our heads. As with Frankenstein, from when we see an unknown creature terrori zing the snow, automatically we say, What is that? It is this temporary thirst for trivial knowledge that keeps our eyes glued to the screen.As with all films, a camera is essential and 99.9% of the time used in the same way, but its the style of angles that makes a movie different from the rest. Different angles convey different perspectives of a subject. For example, a low angle shot would make the subject seem large, powerful, destructive. This makes the viewer feel threatened and small, placing them in a position of inferiority. A close up shot shows best the expression on a persons face, which helps us to feel empathy for character, or to give us a clear idea of the emotions a person is feeling in a certain situation. In the case of Dracula, a close up is used during the passionate kiss between Dracula and Isabella. This makes us feel closer to the scene and gives us a much clearer idea of the emotions the characters are feeling, also instructing us what to feel ourselves.Also in Dracula, when we see a close up of Draculas face after he has seen the late Isabella, it makes us sympathise with Dracula, which leads to our empathy towards why he chose to go against his own church and become a vampire. In Frankenstein the close up shot is used similarly. When we see the stranded crews terrified faces we instantly receive fear ourselves. Though we are not actually in danger, the close up scene makes us feel as though we are actually there, in the midst of an unknown monster attack. The extreme close ups in the very first scene of Frankenstein were used hectically and haphazardly. This doesnt add too much to the emotions but more towards the action thats taking place on the ship. It makes it seem as though so much is happening at one time, yet we cant manage to see it all at once, which gives us a unique need to see more of the goings on on the ship, forcing us to watch on.Panning shots are used mainly to establish setting, but can also be used to follow action, in which case in becomes a tracking shot, or to improve an action in a scene. Tracking shots are used in Dracula to follow the war silhouette scene as it moves east towards its gory climax; this gives us a little bit more out of what could have been a small, tedious clip. A long shot is also combined with the tracking shot in this scene too. Though pointless in establishing setting because of the incredibly plain background, it is extremely useful in instituting the characters placement on stage. In Frankenstein, as the director already knows we have a thirst to see more of the surroundings, he finally gives us our wish, by using a panning shot which spans north from south to the top of the ship. This relaxes the anxiousness slightly, in all causing more room for more intense action.Aside from Camera, colour also sets a mood in its own unique way, hand in hand with lightening. Colour can tend to instill certain feelings in a viewer, depending on their average definition of it. Ligh ting can work with colour to reinforce its mood or weaken it depending on what the director wants. An example of colours power in Dracula is the first war scene. The background is pure deep crimson, only obscured by jet-black silhouettes of fighting or dying warriors. Colours effect is that we instantly get the feeling of danger. This is because wherever we are in life red means trouble; blood, fire, warning signs are all red, so we tend to go through life in fear of this shade. The blood red accentuates the feeling of danger in the scene as the shadowed fighters attack each other. The silhouettes are metaphorically highlighted against this background, which makes it clear what the director wants us to focus on. Shadowed people also help to instil fear, as we cannot at all see their faces so we take on the horror of all humans the fear of the unknown.What could these people do to us Who are these monsters? All planned questions by the director that we formulate ourselves. Moreover in Frankenstein it is more the lighting that takes control of mood. For instance in the very first action scene, the lighting is incredibly dim with only relatively bright light coming from the small number of rocking lamps along the ship. This instils the same fear as the one caused by the silhouettes in Dracula the fear of the unknown. No one has seen what truly lurks in the sea so nobody knows what could come to attack him or her next: that is what we feel for ourselves. The orange lamps seem like the only place where you can be truly safe, so we feel a need to want to stay near to them, yet we know that a light cant protect us from evil. This mixed feeling is also illustrated in the light itself, as it illuminates orange. As orange is a mixture of red, a dangerous colour normally, as well as yellow, a colour usually associated with safety. This shows that the director had this in mind to sub-consciously trick us into confusion of a secure site.The things we see also position th e audience according to the directors wishes, whether they somehow let on something, or whether they create additional atmosphere or mood. For example, in the very first scene of Dracula we see a cross on top a church spire. The effect of this is that instantly we know that this movie is going to have something to do with religion or God. It also gets our mind working through the denotation to connotation process. The average denotation is a cross, however its the connotation the director wants us to see. Connotation, Jesus, Christianity, religion, sacrifice. It is these connotations that we run through the possibilities of the film within our minds. Another example is the background of a scene which has a handwritten map on it.Again, denotation: map. Connotation: a quest, treasure, something to hide, something to find, a place to go or meet up in. One of the most important examples in Dracula is that of the final scene of the opening, when the candles bleed. The denotation is a ble eding candle, but the connotation is one that the story of Dracula itself runs on; new life being killed and the start of an evil beginning. Before the opening, we are to think Dracula was a very chivalrous, brave and respectable man, yet after this, he is untrustworthy, murderous and deplorable. Frankensteins symbolic nature is infrequent compared to Draculas yet more potent. In Frankenstein we are shown the moon, an object worshipped by ancient tribes. The denotation is simple, just the moon; the connotation however is by far the most important to the opening story. The connotation is that it is said to be the ruler of the seas. The next scene is one where a ship is ravaged by the seas harsh and utterly destructive nature. Because these two scenes are adjacent to each other it gives us a place to drop blame as we watch the action, now without the weight of the who did it? question.The symbols in the movie would not be possible without mise en scene, the technical expression for wh at is put on stage. The audience cannot be positioned in any manner without proper mise en scene, as it would not at all be believable. Mise en scene covers a variety of film instruments, including props, background, lighting, colour, character costumes and acting styles, movement of actors and even make-up. First up: background. The many backgrounds in Dracula drastically affect the effect that a scene has. For instance, in the church, the many religious designs, symbols and object make us know its a church and so makes our minds to predict what is to happen here.The directors positioning of the audience depends on this. Typically you would expect something clichà ¯Ã‚ ¿Ã‚ ½, such as Dracula coming to worship, but you are quickly surprised and horrified at what actually happens. The feeling of insecurity runs through your body, leaving you wishing for more twists; now you feel as though you dont know what can happen next this is where the director positioned you. In Frankenstein, after the ship fighting the waves the ship ends up in a snow scene. Every inch of eyesight is covered with snow, apart from the ship and a few crewmates. It is expected that nothing will happen and that the ship will be fixed in due course, yet once again the director proves us wrong. An unknown monster attacks, which is completely out of the status quo in a snow wasteland. The director has positioned us in the same way as the director of Dracula did we dont know what could happen.Another hugely important part of Mise en scene is facial expression and body language. This is a very deciding factor in whether the movie is believable or not, so therefore it is extremely important towards the directors ability to position the audience. In Dracula, when Dracula discovers that Isabella had killed herself his face was completely blank with shock, first. This is something that would actually happen in real life called an emotive overload, in which there are so many things a person wishes t o say or do, that they cannot act on one of them. However, abruptly after Draculas overload, he goes into a vigorous frantic rage due to his anger, which is a part of the stages of acceptance.The director realises that the audience knows these facts and uses it to his advantage; this makes them have a tiny thought in their mind that the story may be true and that it could even happen to them. In Frankenstein, the crewmates are deathly frightened when the unknown creature comes to attack them. As I stated before, humans are naturally afraid of the unknown. Clearly the director is aware of this, as the crewmates begin to run with their eyes wide open, mouths agape. They also clamber together in a huddle, trying to get as close to each other yet furthest away from the creature as they can. This is another human reflex which is commonly associated with the phrase, theres safety in numbers. The director knew that there is safety in numbers and was trying to prove that point to the audien ce, with the purpose to increase the fear in those watching the movie alone.Music and sound effects seriously affect the reality of a movie and its fear or comfort factor. A slow, soothing melody can calm the soul, yet a thrilling, quick-paced one can electrify it. Not to say that a slow song cant be frightening though. The most chilling music is found during the war scene and the church scene in Dracula. During the church scene there are many Victorian choirs, which is a clichà ¯Ã‚ ¿Ã‚ ½ for church area in a horror film, yet subconsciously, it injects fear into you. Though almost 100% of the time not realised the correct music can remind you of things you are scared of and so, makes you fear the music.The most common is the Victorian music, which takes you back to a time where people were killed unjustifiably and painfully, a world only feared from your history books and never dared to imagine. This type of music also helps to build tension and suspense, all the way up until that all important and devastating climax at the end. Imagine for a second the scene without the choirs in the background. Would it have the same effect? No. Would you be as shocked at the climax as before? No. Would you want to turn away from the screen? Yes. The music is another grip on your eyes created by the director to stick you to your television screens and projection walls. Also in Dracula, the sound effects of the war scene really bring the gory nature to your realisation.Without those, you would just have visual sensations, which arent too much catered for by the movies audio-visual capabilities, and to those who look for more feeling in a movie. Quite simply, the strength of the scene would be weakened. The gory sound effects also open up the imagination of the audience, causing more of an experience. As the silhouettes have no faces nor expression, the sound effects help to generate additional visual to what the person is feeling, or how they look now. The director purposely does this so that people who watch the film can tell others, that they received more of a viewing experience. It makes the audience feel as though they must tell someone else to watch the film, otherwise they are doing an injustice to the world. In Frankenstein, musical is used differently yet similarly. Similar in the way it is to produce an effect; different in the effect that it creates. In Frankenstein music is used in the first scene to promote action and improve tension. The power of a violin is used in quick sudden strikes followed by long lasting chords in the background. The strikes represent the chaos happening on the ship musically.They appear to sound from everywhere leaving no escape. As the chords come in it makes us feel as though something is to happen in the movie itself, as though a bad act of karma is imminent. Audience members then feel glued to their seats to see what is to happen, and to see whether their self-made predictions were reality. In the next scene o f Frankenstein, where the dogs are first attacked in the snow the amount of sound effects were definitely noticeable. This is extremely important not just to the reality of the scene, but the mean of it too. Without the sound effects to accompany the death of the dogs, we would assume that they just died because of the cold. The cold? It seems unthinkable when you have actually seen it with the sound effects. Also, if they died from the cold, there would be no initial alert and possible the Frankenstein tale may not have unfolded.If a person feels as though what they are watching is not probably what they want to watch, this is because the genre conventions within the film text are opposing to their likings. If a person does not watch the film, it is impossible for the director to position the audience in any way. Horror of course is the dominant genre in Dracula, closely followed by religion and then romance is. We know this because of the conventions of the genre that we find in t he movie; for instance, Horror. In a horror movie there is normally human blood everywhere, or death happening now, next and soon. In Dracula, after the cross was stabbed, blood literally started to go everywhere and come out of just about anything including the candles. Also, there is quite a lot of death in the opening sequences, mainly from war. Though from fighting, the death still counts as death and so furthermore proves horrors dominant effect in the movie. Religions presence is felt from the causes of the war; two contrasting religions, Islam and Christianity.Also, when Isabella committed suicide it was described to Dracula as sacrilege. Sacrilege during life will lead to an eternal afterlife in agony in hell, the complete opposite side to what Christians hope to achieve in death. Romance is discovered when Isabella and Dracula share a very passionate kiss, before Dracula goes off to war. Kissing is a trademark clichà ¯Ã‚ ¿Ã‚ ½ of romances, and so its solid proof that roma nce exists in this film. Moreover, Isabella kills herself because she fears that Dracula has perished in battle. This shows her real devotion to Dracula that says if I cant live with you, I may not live at all. Devotion is yet another marking of romance, which solidifies its presence. Frankenstein the novel altogether, is a gothic genre. Although, the opening sequences have the markings of an action film, or a chiller. I say an action film because in the opening, there was (quite frankly) a lot going on. The weather was destructive, the ship was barely staying upright, people were falling off the edges, lamps were rocking like illuminated pendulums, and people were shouting like there was no tomorrow, which for them at that time there probably wasnt. Many things get destroyed in an exciting manner in action films, usually with people in peril to accompany it. Therefore it is extremely clear towards the possibility of someone watching this opening clip, thinking that theyre in for an action packed adventure ride. This opening also has the chiller factor because of how we see the monster attack the dogs; we do not see the creature at all. We do not see what it looks like or where it is, yet we see one thing: the damage it can do. That fear metaphorically sends a chill down your spine leaving you feeling apprehensive and anxious a characteristic of a chiller film.Directors also try to send hidden messages in their movies, which you may or may not realize are being sent to you. This makes you feel as though you want to or do not want to be like this person, creating more opportunities for the director to position you or make you feel something. For instance in Dracula, Dracula starts off as a very noble and respectable warrior with a lover. Everyone feels as though they want to be like Dracula for a short while until he discoverers that Isabella has died. Next we feel that a great tragedy has happened to Dracula, so we change our minds to be our normal selves aga in, yet have sympathy for Dracula. We then lose our sympathy for Dracula when he goes into his rage and stabs the cross but, that sympathy changes into empathy and so we watch on without as much disgust as we would have before. This shows Draculas human side, and makes us think about what we would actually do in this situation ourselves. Dracula in this case represents the breaking point of humans, in which that everyone has a limit to as much suffering or injustice that they can take.In Frankenstein it is a little more difficult to follow a characters representation, as many characters shift throughout the opening sequences. One of the main characters is the captain of the ship. We feel almost the same as in Dracula here; we admire the captains valour in the face of danger, as he successfully survives the storm, to stop at a snow-covered land. Also, when Frankenstein arrives and the monster starts to attack, he admits to nearly no fear. It is this bravery that makes us link with th e captain, making us follow his ways throughout the film. The captain represents that people should face their fears no matter what, as most the time it has good results. Another character to follow was Frankenstein. When he first arrives we are very suspicious of him, and we feel a unique amount of mystery emanating from him. We only tend to follow him because of his leadership in face of danger when the monster attacks. This is because it seems he knows much more about this unknown creature than we do, so it seems right to listen to him. Frankenstein represents the fact that we all cant know everything at that sometimes it is best to follow someone elses ways, if you want to survive.One of the main factors in audience positioning is the narrative perspective. In a novel, the narrative is given by the author through words and phrases. In a movie, the narrative is given by the director, through the lines you hear and the scenes you see. The director has a choice of what to show you or tell you, therefore you really get the directors side of the story rather than an all sided tale; this is the narrative perspective. It allows the director to make you know what he wants you to know, so that parts can be kept secret to build tension. In Dracula, the narrative perspective is given by the fact that the director shows us the story before Dracula turns evil. This runs on the saying every tree has a root which basically means everything has a beginning. As the director shows us this it signifies his empathy for Dracula, hopefully making us feel the same thing for him. This makes the sinful events that are to come up in the movie to become softened; this results in Dracula seeming to a soft side, making people much more linkable to him. In Frankenstein, the narrative perspective is given when we see the dogs getting attacked, yet we dont see the actual attacker. This shows that the director knows of the attacker, but feels as though its identity should stay secret for the moment. Consequently this builds tension until the one point where we finally see the assassins visage. Also, it is a holding factor, meaning that it is a distinct reason for the audience to watch on, preventing any time for idling during watching.To Summarise, the opening sequences of Dracula and Frankenstein position the audience in different ways. In Dracula, we are left in a feeling of apprehension, anxiousness and disgust. This is because the director convinces us temporarily that the story is true, then when were down, uses camera angles and lighting harmoniously and artistically. He then uses controversial acts toward religious symbols to yank our attention, whilst fear inspiring choirs fill our ears of course, still leaving a message behind which lasts with us throughout the film. In Frankenstein the director gets our hearts racing, as we feel we are actually on a sinking ship, only mother nature herself to save us then, giving us a healthy dose of fear when an unknown creature attacks.The director hear leaves us wanting to know much much more, as it appears the movie is going to go into a flashback, which would reveal more of Frankensteins past. To compare, both of the films uses similar methods of positioning us to feel exactly what the director wishes, in turn making improving the video a great deal. Personally I feel as though after watch both these openings I wish to not only watch the video, but buy it and get other people too. They are both opening that leave you wanting for more, without putting you too much in the dark, so that you dont turn away.

Pest Analysis of Mcdonald Essays

Pest Analysis of Mcdonald Essays Pest Analysis of Mcdonald Essay Pest Analysis of Mcdonald Essay Essay Topic: Vegetarian MKT 204 Principle of Marketing 2 Individual Assignment Fast food industry Swot Analysis Name: Ting Ze Kai ID: I11008551 Section: 5K1 Lecturer: Mr CHEAH SIN CHYE Table of Contents Company Background| 3| PEST Analysis | 4-9| 4Ps Strategies| 10-11| References| 12-13| Appendix| 14| Company Background McDonald is a largest chain of hamburger fast food restaurants in the world. Approximately 68 million customers in 119 countries daily are served. The birth of McDonald began with Raymond Albert Kroc. He found two brothers (Richard and Maurice McDonald) who run a hamburger restaurant and acquired the franchising right from them to run McDonald’s restaurant. In 1955, McDonald’s Corporation was founded by Ray Kroc and opened the first restaurant in Des Plaines, Illinois. In 1980, GOLDEN ARHCES RESTAURANTS SDN BHD gets the license to operate McDonald’s restaurant in Malaysia from McDonald’s Corporation USA in 1980. The first restaurant McDonald’s Malaysia opened at Jalan Bukit Bintang, Kuala Lumpur. Now, it has more than 200 restaurants operated in Malaysia. PEST Analysis- McDonald Political * Raising retirement age * Healthy Issue * Taxation| Economic * Exchange currencies * Economic growth * Interest rate| Social * Seek to better quality * Technology with teenagers | Technology * Online advertising * Mobile CRM * New technology | Political Raising retirement age According to the V. SHANKAR GANESH and EUNICE AU (2012), they stated that the retirement age for the public sector has already been raised to 60 by government. It can be a huge impact for the company. Normally, company paid high salary for the old workers which contain high skill and experience. For saving cost, company will recruit new worker which paid low salary to cover worker near retirement age. But, the retirement age has been increase and old worker still with high salary. It will lead the cost of labour increasing to the company. Healthy Issue According to the Audrey Edwards (2012), he stated that 35 major food and beverage(FB) producer and fast food has been asked by the government to reduce the sugar and salt content in their product. It implies government will start to enhance the standard of requirement of the food and request fast food company emphasis on more healthy food. Therefore company should readjustment the standard of their food to reach the government requirement. It might affect the taste of their product and losing their customers. Taxation Prime Minister Dato Seri Najib in Budget 2012 announced franchise fee is now tax deductible in Malaysia. Those fees for franchise business they paid are allowable for tax deduction (NBC, 2011). It is good news for those franchise companies. Normally, a rise in corporation tax has the same effect as increase cost. Company will pass some of this tax on to consumer with higher price. Whereas, franchise business can use those fees they paid to deduce the tax from company. Therefore, the cost will be decrease and they can provide more value meal for their customer. Furthermore, they have more capital to find a new market such as hot drinks market, healthy food market and so on Economic Exchange currencies According to the The Star (2012), it mentioned that the ringgit climbed 3. 7% to 3. 0598, the biggest gain since the third quarter of 2010. A head of treasury at Bangkok Bank Bhd said that the currency is on a strengthening trend and could test 3. 3 to the dollar in the near term (The Star, 2012). It means that the exchange currency maintains at the high level and it will be increasing in the following. McDonald always imports most of its raw material such as beef and potatoes due to local market cannot supply in abundant to meet the demand of its products. Therefore, the strengthening of ringgit makes company cost of purchase decrease. Then, company is able to lo wer their product price and diversify their promotion tools to offer more value meal to attract customer. Economic growth According to The Star (2012), it mentioned that Malaysia’s economic growth remains strong and is at a comfortable level when compared with that of the global economy and the central bank has projected the Malaysian economy would grow at a steady 4%-5% this year anchored by resilient domestic demand. As the food slightly above normal foods, not many people will have the income range to consume the products. Moreover If the economy is bad and their income is affected, the demand of McDonald product will certainly going down. But Malaysia’s economic remains strong means Malaysian have more disposable income and they can spend more and more expensive food at fast food restaurant. Interest rate Malaysian interest rates currently at three per cent have remained accommodative (The Star, 2012). It could be a dangerous for the company. Businesses often need to take out short term loan to make up for shortfall in expenses, so higher interest rate makes such shortfalls more costly, since the business will have to more interest back to lenders. Company also frequently take out longer term debt for improvement and infrastructure. The higher interest rate, they should face more costly on their debt. Therefore, they should lower their cost of production by using different way and strengthen their marketing strategies to gain more profit to overcome. Social Seek to better quality Malaysian quality of life index increased from 100 points for the base year 2000 to 111. 9 points in 2010 (The Star, 2012). When their quality of life is improved, they have higher expectation. They will start to want have quality in services and more conveniences that can differentiate one restaurant from another. All these needs should be considered by the company. If company haven’t noticed it yet, it will be difficult to gain competitive advantage in the market. Technology with teenagers According to the Joy Lee (2012), he mentioned that technology has no doubt brought about the luxury of convenience. Nowadays, even a toddler or kid is in tune with technology. It means that technology is changing the life style. Teenagers want technology in their life and facilities such as credit card payment, wireless internet and other attraction for their hangout and eating. So all these need should be considered by McDonald Company. Technology Online advertising During the height of the tech boom, online business is getting normal nowadays. It brings convenient to the customer and company. According to the Jack Komperday (2003), McDonald’s sat on the internet advertising side lines. This will get closer with their target market because teenagers get in touch with technology more. Compare with TV advertising, online advertising is more effective and cheaper. Furthermore, company are easier to spread their new products and news through their official website such as www. Mcdonal. com. my. Customer also can take order easily through their official websites. Mobile CRM According to the Chantal Tode (2012), Mcdonald’s will introduce a mobile CRM program with the goal of rewarding customer and driving loyalty. The program involves using the Mowingo mobile application to notify customer about regional promotions and store-specific coupons that are exclusive to the app and the store issuing them such as they can get a free coffee or other through the app (Chantal Tode, 2012). This will lead cost saving for the company and attract more customers. New Technology Times have changed and evolution of technology in the fast food industry is picking up the pace. According to the Kerry Pipes (n. d. ), touch-screen kiosks and self-checkout lanes will happen in fast food restaurants such as McDonald, Burger King and so on. These contactless payment kiosks often included colourful, animated touch-screen menus that give customer the option to browse through the entire menu, customize their order, and then pay with cash a credit card Kerry Pipes (n. d. ). It is very fantastic system for McDonald which is a fast food industry provide fast services. They give customer more freedom and convenient. It will increase the speed of service and ease long lines. Company also can cut their labour costs due to the machine has replaced labour work. 4P Strategies deal with issue Product For dealing the health issue, company can come up new menu with healthy food. McDonald’s specialise product is burger so they can come out a healthy hamburger, add salad and fruit with set meal or organic food. It will meet the requirement from government and open new market to attract healthy conscious customer. Furthermore, Malaysia’s economic is growing, Malaysian has more steady and disposable income and they will choose more expensive and quality food to satisfy them. Therefore, McDonald can adapt better raw material to produce products with high price and high quality such as triple burger, high quality beef burger and so on to satisfy customer’s taste. Price In marketing mix, price is very important for a product. Due to the franchise fee is now tax deduction in Malaysia, McDonald are able to use more pricing strategies to position their products such as promotion price, value price, price skimming. But for the vegetarian burger and high quality beef burger, company can use pricing skimming method to set initial high price with them into market because they adapt high quality and healthy material to make it and then slowly lowers the price to make the product available to a wider market. It will position the healthy burger with high price high quality in people’s mind. In addition, exchange currencies issues bring the cost of production decrease and hence they can earn more profit. Promotion For the new launching of product, company can advertise new product with bar code. Customer scan the barcode with their smartphone, they can get free drinks with new product. Online advertising is getting normal nowadays. Therefore, company can use various form of online marketing techniques such as banner advertisements, videos or social medial to promote their product. In addition, McDonald, social responsible company so they can expand their online advertising related with social responsible. It can build a positive image in the market. Furthermore, using CRM program maintains customer relationship and loyalty. McDonald has opportunity cooperate with mobile cooperation to wider their range of customers such as customer will get free coupons when they purchase certain brands mobile. Place Malaysians are starting to seek to better quality now. McDonald should increase their outlets nearby work place, bus station, and airport. Furthermore, they should increase their location of deliver service and provide training for their employee to build a faster and better service for their customer. For the new launching product such as high quality beef burger, they initially can only available few outlets which located upper middle class area. References * V. SHANKAR GANESH and EUNICE AU, 2012. Raising retirement age. Available at: nst. com. my/top-news/raising-retirement-age-1. 94353#. [Accessed on 19 June 2012] * Audery Edwards, 2012. Passion for food feeds disease. Available at: http://thestar. com. my/news/story. asp? file=/2012/4/15/nation/11069279sec=nation. [Accessed on 19 June 2012] * The Star, 2012. Asian currencies complete quarterly gain. Available at: http://thestar. com. my/news/story. asp? file=/2012/4/15/nation/11069279sec=nation [Accessed on 19 June 2012] * The Star, 2012. Minister: Economic growth stays strong. Available at: http://biz. thestar. com. my/news/story. asp? file=/2012/3/26/business/10986390sec=business [Accessed on 19 June 2012] * The Star, 2012. Interest rates remain accommodative. Available at: http://biz. thestar. com. my/news/story. asp? file=/2012/3/21/business/20120321195459sec=business [Accessed on 19 June 2012] * Joy Lee, 2012. Today’s toddlers and kids are in tune with technology. Available at: http://thestar. com. my/metro/story. asp? file=%2F2012%2F6%2F2%2Fcentral%2F11395408sec=central#. T8nYyO-wHmE. facebook [Accessed on 19 June 2012] * The Star, 2012. Report shows better quality of life in 2000-2010. Available at: http://thestar. com. my/news/story. asp? file=/2012/6/11/nation/20120611220429sec=nation. [Accessed on 19 June 2012] * Tan Cheng Li, 2012. Malaysians do their part to protect the environment. Available at: http://thestar. com. my/lifestyle/story. asp? file=/2011/4/22/lifefocus/8485754sec=lifefocus. [Accessed on 19 June 2012] * NBC, 2012. Franchisee fee is now tax deductible in Malaysia. Available at: nbc. com. my/blog/franchise-fee-tax-deductible-in-malaysia/. [Accessed on 19 June 2012] * Jack Komperda, 2003. Buying Time Online. Available at: usnews. com/usnews/culture/articles/031006/6ads. htm. [Accessed on 19 June 2012] * Chantal Tode, 2012. Mcdonald’s bites into mobile CRM at over 500 locations this summer. Available at: mobilecommercedaily. com/2012/05/18/mcdonald%E2%80%99s-bites-into-mobile-crm-at-over-500-locations-this-summer. [Accessed on 19 June 2012] Appendix

Computer Forensic Examiner Field Report Case Study

Computer Forensic Examiner Field Report - Case Study Example During the process of gathering digital evidence, elaborate documentation is necessary to help identity evidence, and demonstrate policies used in the exercise. In addition, appropriate documentation is essential in the location of evidence found in a crime scene. In relation to documentation, a clear chain of custody helps determine analysts involved in handling of evidence. It also identifies the owners of evidence and persons who receive it, as well as store them (Turkey, 2008). This concept is vital in tracing the movement of evidence from one analyst to another. During a digital evidence fieldwork, an evidence custodian will keep accurate documentation of the evidence and ensure that evidence has tags and stored in secure bags ready for transport. The most vital reason for maintaining chain of custody is ensuring that digital evidence is admissible as evidence (Soloman, 2011, p.55). Concisely, the above tasks transpired during a recent digital evidence fieldwork where I was call ed to identify, secure, and preserve digital evidence from a suspected corporate user. Observation Last week on 25 November 2012, our department received a request to from a local media firm for a digital evidence analysis. ... The room had several other pieces of computer hardware such as servers, switches, and network cables. There were some shelves on the right with some five computers. The administrator, who was showing us the computers, pointed at the computers and told us that the suspect used one of the computers. Seeing that we had room to use for the investigation, I agreed with Dorothy what we could carry identify the evidence on it. First, we asked the network administrator to help us identify the suspect computer. To do this, we asked network administrator to produce a list of IP address and associated MAC addresses during the period when the crime is believed to have occurred. Being that the he had prior records, we had the Mac address of the suspect computer, 00:80:R2:45:F7:67. We booted all the computers and indented the computer with the above MAC address. Dorothy documented the model of the computer and the serial number she found underneath the computer. Evidence collection Being that the owner of the computers—the media firm—we were ready to begin collecting evidence of the alleged CP, which was a crime and against the policies of the firm. First, we ensured that no one was around the computer alone except for Dorothy and I as we did not want any disturbance. We opened the computer and using our tools, we run some applications to check if there was any evidence of CP in the suspect computer. The first tool that we used was Retriever, which searched the entire hard drive and located child pornography material in the disk drive. The computer had several files and links of child pornography in the internet history and browser cookies. We did document what the retriever software displayed as the search result. Moreover,